France Rugby, officially known as the Fédération Française de Rugby (FFR), is the governing body for rugby union in France. It is renowned for its rich history in the sport, with the French national team, Les Bleus, being one of the most formidable and celebrated teams in international rugby. The strengths of France Rugby lie in its deep-rooted tradition, passionate fan base, and the consistent production of world-class talent, which has led to numerous victories in the Six Nations Championship and strong showings in Rugby World Cups. The brand enjoys a high level of global awareness, particularly in regions where rugby is popular, due to the team's distinctive flair, competitive spirit, and the iconic blue jerseys that have become synonymous with French rugby excellence on the global stage.