Spider-Man is an iconic superhero brand that originated from Marvel Comics, created by writer Stan Lee and writer-artist Steve Ditko, first appearing in "Amazing Fantasy" #15 in 1962. Known for his relatable struggles as the young Peter Parker and his extraordinary abilities gained from a spider bite, Spider-Man has become one of the most beloved and recognizable characters in the superhero genre. The brand's strengths lie in its extensive media presence, including a vast array of comic books, multiple animated and live-action television series, a highly successful film franchise, and a plethora of merchandise ranging from toys to apparel. Spider-Man's global brand awareness is immense, transcending cultural and demographic barriers, and solidifying its status as a household name across the world, appealing to audiences of all ages.